Favicon Typography & Text Design

Master typography in favicons: letter-based design, font selection, readability at 16x16px, and professional text icon creation.

Typography in Favicons

A

Single Letter
Most common type

AB

Initials
Brand identity

123

Numbers
Unique identifiers

$

Symbols
Special characters

When to Use Typography-Based Favicons

? Great Use Cases

  • Personal brands: Your initials
  • Company names: First letter of brand
  • Simple branding: Clean, minimal approach
  • Multi-site networks: Different letters per site
  • Professional services: Law firms, consultants
  • Educational sites: University departments
  • Numbered series: Volume 1, 2, 3...

? Avoid For

  • Long words: Won't fit or be readable
  • Complex branding: Needs visual icon instead
  • E-commerce: Product icons work better
  • Entertainment: Visual symbols more engaging
  • Games: Graphic icons preferred
  • Apps: Usually need iconic symbols
  • Generic sites: Doesn't differentiate

Font Selection for Favicons

Choosing the Right Typeface

Font Characteristics for Small Sizes:

Characteristic Best Choice Why
Weight Bold or Black Thicker strokes more visible at 16px
Style Sans-serif Cleaner, more readable at small sizes
X-height Tall Larger letters fill space better
Spacing Condensed or Normal Fits better in square format
Details Minimal Complex details disappear at small sizes

Recommended Font Families:

Excellent Choices:
  • Arial Black - Universal, bold
  • Helvetica Bold - Clean, professional
  • Impact - Very bold, high contrast
  • Futura Bold - Geometric, modern
  • Gotham Black - Contemporary
  • Proxima Nova Bold - Versatile
Avoid:
  • Thin fonts - Disappear at small sizes
  • Script fonts - Illegible when tiny
  • Decorative fonts - Too complex
  • Light weights - Not enough contrast
  • Serif fonts - Serifs blur together
  • Condensed italics - Hard to read

Single Letter Favicons

Design Principles for Single Characters

1. Letter Selection:

Best Letters (Recognizable):
  • Wide letters: M, W, H, N
  • Distinctive shapes: O, Q, S, Z
  • Symmetrical: A, H, M, T, V, W, X, Y
  • Brand initial: First letter of company name
Challenging Letters:
  • I, l: Too narrow, looks like a line
  • O, 0: Can be confused
  • 1, I, l: All look similar
  • 5, S: Can be confused

2. Size & Positioning:

M

Centered
Standard approach

A

Oversized
Bold statement

W

Background
With color

S

Circular
Badge style

3. Color Considerations:

  • High contrast: Dark letter on light background or vice versa
  • Brand colors: Use primary brand color for letter or background
  • Accessibility: Ensure 4.5:1 contrast ratio minimum
  • Distinctive: Choose colors that stand out in browser tabs

Two-Letter Favicons (Initials)

Initials & Abbreviations

Design Approaches:

JD

Side by Side
Equal weight letters

M K

Primary + Secondary
Emphasized first letter

A B

Stacked
Vertical layout

Best Practices for Two Letters:

  • Tight spacing: Letters should be close (negative letter-spacing)
  • Slightly smaller: Use 70-80% of single-letter size
  • Same case: Both uppercase OR both lowercase (not mixed)
  • Test readability: Must be clear at 16x16px
  • Consider monogram: Overlapping or merged letters

Technical Implementation

Creating Text Favicons

1. Using SVG (Recommended):

<svg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 32 32">
  <!-- Background -->
  <rect width="32" height="32" fill="#0066CC" rx="4"/>
  
  <!-- Letter -->
  <text 
    x="16" 
    y="24" 
    font-family="Arial, sans-serif" 
    font-size="24" 
    font-weight="900" 
    text-anchor="middle" 
    fill="#FFFFFF">
    M
  </text>
</svg>

2. Design Tools:

Vector Tools:
  • Figma: Type tool, export as SVG/PNG
  • Adobe Illustrator: Professional vector
  • Sketch: Mac design tool
  • Inkscape: Free, open-source
Raster Tools:
  • Photoshop: Type layers, export PNG
  • GIMP: Free alternative
  • Canva: Online, simple
  • Pixlr: Online editor

3. Canvas Size Guidelines:

Size Font Size Use Case
16x16px 11-13px Browser tabs (test at this size!)
32x32px 22-26px Taskbar, bookmarks
64x64px 44-52px Design master, scaling base
180x180px 120-140px Apple Touch Icon
512x512px 360-400px PWA, Android

Common Typography Mistakes

Avoid These Errors

? Don't Do This:

  • Too thin: Light weight fonts disappear at 16px
  • Too small: Font size too small to read
  • Too many letters: More than 2 letters unreadable
  • Serif fonts: Details blur at small sizes
  • Low contrast: Gray text on white background
  • Decorative fonts: Fancy fonts become blobs
  • Mixed case: aBc looks messy
  • Italic: Too slanted, hard to read

? Best Practices:

  • Bold fonts: Heavy weight for visibility
  • Large size: Fill 70-80% of space
  • 1-2 letters max: Keep it simple
  • Sans-serif: Clean, modern typefaces
  • High contrast: Black/white or complementary colors
  • Simple fonts: Clear, readable characters
  • Consistent case: All caps or all lowercase
  • Upright: Normal, not slanted

Real-World Examples

Famous Letter-Based Favicons:

LinkedIn

Letter: "in"

Style: Lowercase, white on blue

Why it works: Simple, professional, matches brand

Medium

Letter: "M"

Style: Serif, white on black

Why it works: Bold, distinctive, literary feel

Quora

Letter: "Q"

Style: Serif, white on red

Why it works: Unique shape, memorable

Testing Typography Favicons

Readability Checklist

Test at Multiple Sizes:

Create Your Typography Favicon

Generate professional letter-based favicons with our easy-to-use tool

Generate Text Favicon

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